Being the world’s most generous rewards program with approximately 112 million enrolled members worldwide and spanning more than 60,000 hotels, vacation club resorts and vacation rentals globally—Wyndham Rewards® sponsored the 3rd annual Asia Harley Days at Singha Park in Chiang Rai, Thailand, on November 15 – 16, 2024. This high-octane event roared to life, igniting passion and excitement for motorcycle enthusiasts and music lovers from across Asia-Pacific. Throughout this dynamic collaboration, Wyndham Hotels & Resorts and Harley-Davidson—the legendary motorcycle and lifestyle brand with millions of travel enthusiasts—strengthened their bond, united by a shared celebration of freedom, adventure and individuality.
This July, Wyndham Rewards joined forces with the Harley Owners Group (H.O.G.) to bring exclusive benefits to H.O.G. members at over 500 Wyndham Hotels & Resorts properties across the Asia-Pacific region. This unique partnership encouraged H.O.G. members to join Wyndham Rewards and book directly to unlock special perks. Taking this partnership to new heights, Wyndham Rewards co-presented Asia Harley Day 2024, a one-of-a-kind moto-music festival that attracted nearly 4000 attendees from more than 17 countries and territories. The event offered H.O.G. members with a chance to connect with Wyndham’s mission, “We Make Hotel Travel Possible for All,” creating an alliance that transforms every ride into an unforgettable adventure.
“We are very privileged and grateful to Harley-Davidson for this opportunity to be a partner and co-presenter of this wonderful event. Wyndham Hotels & Resorts is the world’s largest hotel company, with over 9,200 hotels globally, and in the Asia-Pacific region alone, we have more than 1,800 hotels. We look forward to welcoming Harley-Davidson riders in our hotels as they embark on a journey with loved ones.”
Joon Aun OOI
President，Asia Pacific
Wyndham Hotels & Resorts
As a key sponsor of the music festival, Wyndham Rewards brought a dynamic mix of immersive experiences to the two-day celebration. At the heart of the event stood Wyndham Rewards’ impressive booth—the largest among all partners—designed as a warm and welcoming hotel lobby, perfectly embodying the brand’s promise: “Whether you’re on vacation or a staycation, Wyndham Rewards everyone.” This inviting space highlighted Wyndham Rewards’ commitment to making every moment extraordinary for H.O.G. members.
A standout attraction was the “Wyndham Hotel Speed Stays” challenge, an interactive game where participants raced to book as many Wyndham hotel rooms as possible, with each room offering unique Wyndham Rewards point values from destinations worldwide. High-scoring players were rewarded with exclusive gifts, underscoring the perks of Wyndham Rewards and boosting awareness of the program’s global reach. Further enhancing the experience, Wyndham Rewards presented six prestigious hospitality awards to select winners at the Asia Harley Days Awards Night. Through these curated experiences, Wyndham Rewards showcased its dedication to elevating the H.O.G. members’ journey—crafting not only memorable moments but fostering a lasting connection with a brand that deeply values its community.
Being recognized as Best Hotel Loyalty Program by Readers of USA Today for seven consecutive years, Wyndham Rewards is the only hotel loyalty program where members earn a guaranteed 1,000 points with every qualified stay. It is uniquely positioned to draw in and retain guests with its unparalleled offerings, providing three simple redemption tiers, free nights start at just 7,500 points per room per night, while discounted nights start at just 1,500 points per room per night.
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Economy Prime journalist was involved in the writing and production of this article.